Mock campaign highlighting Native deodorant’s all-natural features by establishing a connection to nature. Visuals showcasing individuals engaging in outdoor activities, accompanied by youthful and fruity illustrations to represent the fresh and natural scents.
Collaborated with Copywriter Peyton Demaio to develop impactful headlines and body copy.

My Process

Beginning with note taking, concept sketches, and scent illustrations

After taking photographs, sketching layout of copy and scent trail

Each scent illustrated in Procreate and applied to photographs.

Client: Native Deodorant

Type: Print and digital advertising 

Program: Procreate, Adobe Photoshop, InDesign